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| Press Release

BCBSNC Establishes Network of Accredited Specialty Pharmacies

“The specialty pharmacies in our new network have met strict criteria for participation, including accreditation through an independent accrediting organization,” said Estay Greene, director of BCBSNC pharmacy programs. “These pharmacies have demonstrated their ability to offer comprehensive medication support to our customers.”
| Press Release

UNC Health Care, BCBSNC Announce New Multi-Year Agreement

“Over the past year, we have been fortunate to work with UNC Health Care on several initiatives that will help provide better, more efficient health care to our customers. UNC has continued that spirit of cooperation and demonstrated willingness to be flexible and open to the urgent need to control costs,” said BCBSNC President and CEO Brad Wilson. “In 2011 we have reached agreements with several hospitals across the state for modest increases. We are optimistic that other hospitals will follow UNC’s lead and show that they are serious about joining the fight to rein in health care costs.”
| Press Release

BCBSNC Wins Stevie® Award for HealthNAV Mobile App Marketing Campaign

“The recognition of our marketing expertise with this American Business award for our HealthNAV campaign is most gratifying for our team here at Blue Cross” said John Roos, BCBSNC chief sales and marketing officer. “Obviously, the HealthNAV app is the real story here, in that it delivers what our customers are looking for to help them make health care less expensive and more convenient.”
| Press Release

Partnership Supports Community Gardens in all 100 North Carolina Counties

“The long-term benefit of this effort will extend well beyond the growing season,” said Brad Wilson, BCBSNC president and CEO. “By increasing access to healthy foods, we can all eat better, lower rates of diabetes, heart disease and obesity, and ultimately reduce the impact that unhealthy lifestyles have on our health care system.”
| Press Release

Family Medicine Grant Program Marks First Anniversary

“My greatest joy in participating in this program is the chance for me to pass my love and enthusiasm for family medicine on to the next generation. I have long felt that family medicine is a calling,” said Dr. Charles Rhodes of Cabarrus Family Medicine in Mount Pleasant, N.C., who serves as a physician mentor in the program. “The spark that made me want to be a family doctor was given to me by much beloved and respected mentor physicians. I am thankful for the opportunity to pass that spark on to a new generation of doctors.”
| Press Release

BCBSNC, Duke Health System Announce Expansion of On-Site Service Model

“The on-site model has provided opportunities to increase efficiencies and reduce waste. As a result, we have seen improved satisfaction among our customers and the physicians and hospitals with whom we work.” said Ian Gordon, senior vice president for commercial and government operations for BCBSNC. “Working side-by-side has improved communication between BCBSNC and health care providers, and allowed us to learn from each other as we continue on our respective paths of process improvement.”
| Press Release

BCBSNC to Offer Healthways SilverSneakers® to Medicare Supplement Members

“At Blue Cross and Blue Shield of North Carolina, we understand the importance of exercising throughout life,” says Gary Bolt, Vice President of Individual Markets for BCBSNC. “Physical exercise has been linked to better health as well as an overall sense of well-being, making it important for individuals of all ages to find programs that fit their lifestyle. Healthways’ SilverSneakers program has proven successful at meeting this need.”
| News Story

Health care cost discussion website launches

Blue Cross and Blue Shield of North Carolina launched an advertising campaign today for a website meant to get people talking about solutions for rising healthcare costs.
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