“Shape NC is an answer to a staggering epidemic our state and nation are facing,” said Brad Wilson, chairman of the BCBSNC Foundation. “Bringing a program that reinforces the benefits of a healthy weight, nutritious foods, physical activity and healthy living to these children, their teachers and families is a powerful step in the right direction.”

“A healthy childhood begins with a healthy pregnancy, and text4baby puts valuable information literally at new moms’ fingertips,” said Dr. Don Bradley, senior vice president and chief medical officer for BCBSNC. “We know that with the right information moms can make the right decisions for the long-term health of their children. This program is a baby step toward a healthier future for North Carolina’s littlest residents.”

“Too often, our customers will head to the emergency room with a sick child, wait two hours to be seen and then realize they could have visited an urgent care center and paid a lot less,” said John Roos, BCBSNC senior vice president for sales and marketing. “In situations like this, customers can now use our new mobile app to access health information in a fast, easy-to-use format. We’re leveraging technology to give our customers a better experience.”

“BCBSNC is a leader in delivering innovative healthcare products, services and information to millions of members across North Carolina,” said Kathy Higgins, vice president of Community Relations and president of the independent BCBSNC Foundation. “We seek to strengthen our relationships in the Charlotte region and believe that providing a dedicated professional as the local face of our company is the best way to accomplish our goal.”

"I'm pleased that the Department and Blue Cross were able to identify a way for $155.8 million to go back into consumers' wallets," said Commissioner Goodwin. "I'm also glad that we were able to negotiate a lower-than-requested rate adjustment that will save $14.5 million in future premiums for policyholders."