Press Releases

BCBSNC Tests Retail Waters with Kiosk at Streets at Southpoint Mall
| Press Release

BCBSNC Tests Retail Waters with Kiosk at Streets at Southpoint Mall

The holiday shopping season also coincides with the open enrollment period for thousands of our Triangle area members. Additionally, health reform has led to some increased confusion in the marketplace,” explained BCBSNC Chief Sales and Marketing Officer John Roos. “This creates a perfect opportunity for us to engage with consumers in a high-traffic area. Our pilot kiosk will allow us to gather data to evaluate whether a permanent retail presence makes sense for our business.”
| Press Release

BCBSNC Unveils New Product With Low Premiums, Streamlined Benefits

“Many consumers have told us they want a plan that offers a low premium, gives them some ongoing value and protects them financially from an unexpected health event,” explained BCBSNC President and CEO Brad Wilson. “Blue Advantage Saver is a bridge between the rich benefits of our traditional PPO plan, Blue Advantage®, and the customer accountability of Blue Options HSASM.”
| Press Release

BCBSNC Foundation and The North Carolina Partnership for Children, Inc. Launch New Initiative to Tackle State’s Childhood Obesity Epidemic

“Shape NC is an answer to a staggering epidemic our state and nation are facing,” said Brad Wilson, chairman of the BCBSNC Foundation. “Bringing a program that reinforces the benefits of a healthy weight, nutritious foods, physical activity and healthy living to these children, their teachers and families is a powerful step in the right direction.”
| Press Release

BCBSNC Foundation and The North Carolina Partnership for Children, Inc. Launch $3 Million Initiative to Tackle State’s Childhood Obesity Epidemic

“Shape NC is an answer to a staggering epidemic our state and nation are facing,” said Brad Wilson, chairman of the BCBSNC Foundation. “Bringing a program that reinforces the benefits of a healthy weight, nutritious foods, physical activity and healthy living to these children, their teachers and families is a powerful step in the right direction.”
| Press Release

BCBSNC Offers Award-Winning Free Text Messaging Program for Moms and Babies

“A healthy childhood begins with a healthy pregnancy, and text4baby puts valuable information literally at new moms’ fingertips,” said Dr. Don Bradley, senior vice president and chief medical officer for BCBSNC. “We know that with the right information moms can make the right decisions for the long-term health of their children. This program is a baby step toward a healthier future for North Carolina’s littlest residents.”
New iPhone App Provides BCBSNC Customers Relevant Health and Cost-Saving Information
| Press Release

New iPhone App Provides BCBSNC Customers Relevant Health and Cost-Saving Information

“Too often, our customers will head to the emergency room with a sick child, wait two hours to be seen and then realize they could have visited an urgent care center and paid a lot less,” said John Roos, BCBSNC senior vice president for sales and marketing. “In situations like this, customers can now use our new mobile app to access health information in a fast, easy-to-use format. We’re leveraging technology to give our customers a better experience.”
| Press Release

BCBSNC Takes Steps to Build Stronger Relationships with the Charlotte Community

“BCBSNC is a leader in delivering innovative healthcare products, services and information to millions of members across North Carolina,” said Kathy Higgins, vice president of Community Relations and president of the independent BCBSNC Foundation. “We seek to strengthen our relationships in the Charlotte region and believe that providing a dedicated professional as the local face of our company is the best way to accomplish our goal.”
| Press Release

Over 215,000 Policyholders to Receive BCBSNC Refunds Totaling $155.8 Million

"I'm pleased that the Department and Blue Cross were able to identify a way for $155.8 million to go back into consumers' wallets," said Commissioner Goodwin. "I'm also glad that we were able to negotiate a lower-than-requested rate adjustment that will save $14.5 million in future premiums for policyholders."
| Press Release

Blue Cross and Blue Shield of North Carolina Named A 2010 Working Mother 100 Best Company

BCBSNC President and CEO Brad Wilson said, “It’s a great honor for our company to be recognized for the fourth year in a row as one of the 100 best companies in the nation for working mothers. We are very proud of this record of being an employer of choice when it comes to offering the kind of benefits and services that count for working mothers and working families.”
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