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Barbershop hypertension program expands to rural counties
| Press Release

Barbershop hypertension program expands to rural counties

The American Heart Association and Blue Cross and Blue Shield of North Carolina (Blue Cross NC) are announcing the expansion of the Hair, Heart & Health barbershop and beauty salon hypertension initiative to Person, Caswell and Alamance...
 Stephen Friedhoff on Healthcare Strategies Podcast
| News Story

Stephen Friedhoff on Healthcare Strategies Podcast

On a recent episode of Xtelligent Healthcare Media's Healthcare Strategies podcast Stephen Friedhoff, senior vice president of health care services at Blue Cross NC, shares how insurers can use artificial intelligence and machine learning tools to give...
Blue Cross NC Files Legal Challenge to State Health Plan Decision
| Press Release

Blue Cross NC Files Legal Challenge to State Health Plan Decision

Blue Cross and Blue Shield of North Carolina (Blue Cross NC) filed a legal challenge on Thursday to the North Carolina State Health Plan’s decision to award the 2025-2027 contract for third-party administrative services to Aetna. The filing highlights the oversimplified and arbitrary bid process that resulted in a more expensive contract with a smaller network of providers.

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Rahul Rajkumar, MD, on Advanced Primary Care

Rahul Rajkumar, MD, Chief Medical Officer at Blue Cross NC, discusses advanced primary care and why ...

$750,000 Blue Cross NC investment expands school-based virtual clinic in Cleveland County

The investment over three years will allow kids to have access to primary care onsite without ...